Our Vision

The company is guided by a single vision, “We will glorify God by honoring the vision of our founders, valuing family, preserving our culture and offering a world-class experience.” As we work to honor that vision, the entire team operates under this credo: “We are in the business of feeding minds, bodies and spirits while exceeding the needs, desires and expectations of our guests each and every time.” La Familia Cortez Restaurants strongly believes one of the main ingredients to our success continues to be our special connection with the community outside of the restaurants.

  • January 1941
  • 1951
  • 1955
  • 1966
  • 1968
  • How It All Began

    La Familia Cortez Restaurants began when founders Pedro y Cruz Cortez purchased a fledgling three-table café, Jamaica No. 5, in San Antonio’s Market Square for $150. With family recipes and a dedication to customer service, he and his wife Cruz worked side-by-side to make the venture a success.

Our Comunidad

A Mexican immigrant who proudly proclaimed, “I’m an American by choice, not by chance,” Pedro strongly believed in the need to preserve San Antonio’s Mexican culture. His vision played a huge role in the revitalization of the restaurants’ home, El Mercado, and his legacy of cultural preservation is carried on through La Familia Cortez Restaurants’ passion, hospitality and of course, its cuisine.

The American Dream Mural

The American Dream mural was created by Jorge Cortez as a memorial to his parents, Pedro y Cruz Cortez, and the success of their own “American Dream.” Throughout the years the mural has grown, both in size and popularity, and has attracted visitors to Mi Tierra to view the mural. Today, the mural is a celebration to the achievements and success of Hispanic leaders in our community.

The Mural

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Frida Kahlo

Mexican Painter

Cheech Marin

American Actor

Carlos Santana

Musician

Eva Longoria

Actress

Vikki Carr

Singer

Robert Rodríguez

Filmmaker, Screenwriter, and Musician

Vicente Fernández

Ranchera Singer

Gilberto Puente

Singer

Dr. Carlos Orozco

Physician

Humberto Saldaña

Architect

Judge Juan F. Vasquez

Judge of the United States Tax Court

Ricardo Romo

Former President of The University of Texas at San Antonio

Rep. Henry B. Gonzalez

Texas Representative

Charlie Gonzalez

Texas Representative

Henry Cisneros

Politician & Businessman

Congressman Joaquin Castro

Congressman

Secretary Julian Castro

Secretary of Housing and Urban Development

Heriberto "Berto" Guerra, Jr.

Businessman

Jaime Martinez

Labor and Civil Rights Activist

Cesar Chavez

Civil Rights, Latino and Farm Labor Leader

William C. Velásquez

Founder of the Southwest Voter Registration Education Project

Jesse Treviño

Artist

Leticia Van de Putte

Politician

Lionel Sosa

Artist and Marketing Consultant

José Olmos

Mi Tierra Manager

Esperanza "Hope " Andrade

Community/Business Leader

Congressman Frank M. Tejada

Politician

Elvira Cisneros

Activist

Master Sgt. Raul Perez Roy Benavidez

United States Army Special Forces

Eusebio Trujillo

Dr. Ellen Riojas-Clark

Leader in Education

Fernando Reyes

Businessman, Entrepreneur, and Community Leader

Max Navarro

Founder of Operational Technologies Corporation

Beatrice "Bibi" Peña

Mi Tierra's First Cashier

Henry Reed

Ralph Hernandez

Founder of The Little Red Barn Steakhouse

Dr. Gloria Rodriguez

Activist

Ruben Mungia, Sr.

Career Printer

Jose Luis Villagomez

The Villalobos

Frank Herrera

Attorney for the National Labor Relations Board

Cesar Millan

Best-Selling Author

Archbishop Patrick Flores

First Mexican American to become bishop of the Catholic Church

Father Virgilio Elizondo

Mexican American Roman Catholic Priest and Community Activist

Pedro and Cruz Cortez

Founders of Mi Tierra

Pedro and Cruz Cortez

Founders of Mi Tierra

Oscar Jung

Ricardo Montalvo

Pedro Infante

Actor and Singer

John Quiñones

Anchor of "What Would You Do?"

Henry Muñoz III,

Entrepeneur, Award-Winning Designer, Cultural Activist, and Well-Respected Philanthropist

Rosemary Kowalski

Founder of Rosemary's Catering

David Cortez

Second Generation Restaurateur
and Leader of the Texas Foodservice Industry

Jorge Cortez

Ruben Cortez

Francisco I. Madero

Mexican Revolutionary and President of Mexico 1911-1913

Roy Barrera Sr.

Attorney

Emiliano Zapata

Mexican Revolutionary and Advocate of Agrarianism

Venustiano Carranza

Mexican Civil War Leader

Dr. Maria Hernandez Ferrier

Leader in Education

Diego Rivera

Artist

Pancho Villa

Revolutionary

Leonardo "Flaco" Jiménez

Tejano accordionist and singer

Chef Raúl Salazar

Ricardo G. Cedillo

Co-Founder of Davis, Cedillo & Mendoza, INC.

Pete Cortez

Christina Cortez

Cruz Cortez

Deborah Cortez

Artist

Raúl A. Almaguer

Rosita Fernandez's Husband

Juan Ortiz, Campanas de America

Musical Director and Manager to Campanas de America

Selena Quintanilla Perez

Recording Artist

Francisco Villalobos, Jr.

Sandra Cisneros

American Writer and poet

Manuel & Maria Cortez

Cortez Grandparents

Manuel & Maria Cortez

Cortez Grandparents

José María Morelos

Revolutionary

Miguel Hidalgo y Costilla

Mexican Catholic Priest

Freddy and Ninfa Garcia

Victory Outreach Ministry

Benito Juarez

President of Mexico (1861-1872)

Kenneth Lee "Ken" Salazar

Former Secretary of the Interior

Master Sergeant Cleto Rodriguez

Francisco Villalobos, Sr.

Raúl Jimenez

Restaurant Owner and Businessman

Teresa Champion

Dancer

Willie "El Curro" Champion

Flamenco Artist

Jesús Garza

Claro Villalobos

Chef Florentino Rubio

Chef

Rosita Fernández

Mexican-American Singer and Actress

Michael Cortez

Dr. Alfonso Chiscano

Surgeon

Cecilia Abbott

First Lady of Texas and Leader in Education